THE PERCEPTION OF GLASS CLIFF: A RESEARCH BETWEEN STUDENTS STUDYING IN KAFKAS UNIVERSITY

The purpose of this study is to investigate the validity of the concept glass cliff in the sample of Turkey. A questionnaire was applied to 407 students who took the course of business administration in Kafkas University. In the study, it was investigated which one from two candidates (a male and a female) for a vacant senior management position, is perceived to be more preferable at which period (whether it is the positive financial performance period or the negative financial performance period). The dimensions of suitability, leadership ability and reliability were used while making the selection for the glass cliff position. The participants were asked to evaluate the questions concerning these dimensions at separate periods (in the positive financial performance scenario and in the negative financial performance scenario). It was concluded in the study that the participants did not perceive the female manager candidate to have a higher potential as a CEO in a scenario in which the company performance is negative. In conclusion, the concept of glass cliff which is applicable in countries with high level of masculinity can be asserted not to be invalid in Turkey, where the masculinity is low.